Internet has provided huge scope for many innovative things in virtual and online shopping sectors over the years. The emerging Internet trend Webcasting serving the people’s desire for visual interaction to the fullest. It is a real time operation that allows the users for active conversations between the webcaster and the virtual users. With the advancements in the technology Webcasting has transformed as an effective and affordable tool for mass communication. Following are some interesting statistics and analysis on Business market of Webcasting and Live Video Streaming.
Statistics
on Social media in India
- Highest number of active social media audience in India are in the age group of 15-24.
- 87.1 million Users experience Internet on their smart phones and this number is expected to grow to 165 million by 2015.
- Facebook has 45 million, twitter has 15 million and LinkedIn has 45 million users in India.
- India is predicted to be the top Facebook user by 2015.
- In the next six months, twitter will have 25,000 Indians joining every day.
Internet
Users
According
to a report released by the Internet and Mobile Association of India (IAMAI)
and IMRB International, the number of Internet Users in India reached 205 Mn in
October this year. Compared to 137 Mn in June 2012.
The report
also cites that by June next year this number will grow by 18.53%, to cross 243
Mn users. This will make India the second largest Internet base in the world,
placing it above the US in terms of active Internet users.
Internet
Protocol TV
Internet Protocol television (IPTV) is an
advanced technology in television sector where the services are delivered using
Internet protocol suite such as Internet. An IP TV provides a better viewing
experience with interaction and personalization.
According to a recent survey, the number of global IPTV subscribers was
expected to grow from 28 million in 2009 to 83 million in 2013. Europe and Asia
are the leading territories in terms of the over-all number of
subscribers.
Youtube
Live Streaming
Many
experts already indicated that live streaming is the future for the media
consumption world. Youtube is always known as a library for recorded videos all
across the world. In order to improve in the user interactivity even youtube
stepped into the game of live stream. According to one of the survey, youtube’s
four hours of live coverage, which was delivered from the BBC coverage, served
72 million live streams in 188 countries and 29 million on-demand streams.
The above figures clearly suggest that people
are spending more amount of time with the online media than other forms of
media as the audiences are getting engaged due to the real time experience. With
millions of Indians migrating from their home lands, the figures from above
shows the phenomenal raise in the growth of web industry in India. So,
Webcasting and Live Video Streaming are going to be the best available tools
for mass communication in India.
If you have any queries or interested to know more about Webcasting/Live streaming you could always visit us at www.seemymarriage.com or write us at sales@ipcontext.com
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